PECEBP

Prompt Engineering and Context Engineering for Business Professionals: Getting Started with Generative AI

LEVEL
Basic / Intermediate  

COURSE LENGTH
1 Day (Instructor Led) / 2 Half Days (Virtual Live)

CREDITS
7 PDU’s

Course Description

Generative AI is transforming the way business professionals create content, solve problems, analyze information, and automate everyday work. This hands-on course introduces the fundamentals of Prompt Engineering—the skill of communicating effectively with AI systems to produce high-quality results. We will also define Context Engineering vs Prompt Engineering conceptually and operationally.

Participants will learn how Large Language Models work, understand responsible AI practices, master prompt-writing techniques, and apply advanced prompting strategies to real business scenarios. Throughout the course, learners will complete practical labs using today's leading AI tools.

Learning Objectives:

  • Understand the fundamentals of Artificial Intelligence, Generative AI, and Large Language Models while building confidence using AI in business.

  • Understand how to use AI ethically, securely, and responsibly within an organization.

  • Learn how to write effective prompts that consistently produce useful business results.

  • Understand why prompting alone falls short for dynamic business applications.

  • Apply advanced prompting techniques to solve real-world business challenges and improve productivity.